Client :
Mane
Project :
“The Four PILLARS of DECADENCE”
Objective :
Video Storytelling / Content Creation / Product Activation
Create a video detailing four unique fragrances and the inspiration behind each one :
Dessert – Champagne Truffle
Textiles – Velvet Haze
Well-being – White Pumpkin & Moss
Escape – Himalayan Primrose
Concept:
Four Fragrances. Four Stories. Four Pillars of Decadence.
Execution:
Document the process of how each perfumer started with concept, idea, and, location embodied into one final scent. Capture behind the scene footage on how they come up with each fragrance pieced together with footage showing original elements and ingredients.
Edit down a final video to be used in a sales presentation sample box. This box will contain all the fragrances mentioned in the video.
(Photos of the final presentation box can be found below)
(Video below is the video that plays in the screen portion of the presentation box shown above)